For the last development, I looked into using the white rabbits pocket watch as a theme for the imagery. I began designing with the main character Alice and the white rabbit run across the hands of a clock which worked well with relating the theme to the pocket watch. However I felt that the cover themes did not work well with both the narrative and the target market. The imagery was not obvious enough to relate to the narrative especially for the young audience to be able to understand the connection; It needed to be simple and not complex in both visuals and the structure. I felt that this cover theme could possibly work for an older audience, however I still disagree with the visuals as they don't suit the narrative, it doesn't explain or show anything that is obviously relatable to the book. Feedback from Peers:
" I don't think the imagery works well with the book. The use of the characters work well and the style is good but the clocks don't work with the story as much as the Mad Hatters tea party design. I think you need to develop this further so that it would suit the audience you are aiming for." - Eva Lambert
I felt that this feedback was accurate and reflected my thoughts on the design work that I had done for this theme. I decided not to continue with this design and focus on the more iconic scenes that would be easily recognisable to the audience.